Business Respect - CSR Dispatches No#185 - 8 Oct 2012

An email newsletter with news and discussion focusing on corporate social responsibility globally, looking at the companies in the news and the emerging issues. Linked to the website at and produced every two weeks.

This web page provides news stories and articles from the newsletters. Newsletters also include links to features on the internet, Mallen's blog, and other resources.

In this issue, we look at four emerging trends in CSR, and introduce a video on the what and how of immersive sustainability reporting.


Recently I was invited to speak at the gathering of the Corporate Responsibility Group (CRG) at London Zoo. I put together a presentation especially for the occasion but clearly had too much of my focus on task and content, because it was only after I'd send the slides in that it occurred to me that it was a criminal waste to have included no slides with pictures of penguins, or lions, or anything else that would tie in with the event's remarkable venue. My bad.

The focus for the presentation was 'emerging trends for the CSR / CR profession. I thought it would be interesting to reflect on some of the themes I picked up for this here, so that is the subject of the main feature this time.

One other thing I wanted to draw your attention to: since the last newsletter, I've put together a video talking about 'immersive sustainability reporting'. It's the first of a series of three - this one looks at the what and how of immersive reporting, and the next two will demonstrate some examples of companies that are starting to experiment with these sorts of approaches.

You can find the video here:

Let me know what you think in the comments section.

In the coming month, I'm due to be speaking at the Business in the Community Northern Ireland conference in Belfast, and moderating at the Ethical Corporation conference on supply chain in London. If you're attending either event, make sure you come up and say 'hi'.


Chile: Fast food companies sued over marketing to children

McDonald's, Burger King and other fast foot restaurants are being sued for being in breach of a new law against the inclusion of toys with children's meals. The action is being taken just three months after the law came into force by its principal author and advocate Sen. Guido Gerardi.

Glencore attacked by UN and others for seeing business opportunity in a crisis

Commodities trading company Glencore has been the target of widespread criticism after it was accused of celebrating its ability to use the current global food crisis as a good business opportunity. Chris Mahoney, the company’s director of agriculture trading had said: “The environment is a good one. High prices, lots of volatility, a lot of dislocation, tightness ... We will be able to provide the world with solutions ... and that should also be good for Glencore.”

Defence firms poor on anti-corruption measures

According to a new report by Transparency International, more than half of 129 defence companies scored zero points on its scale for anti-corruption measures. Fluor Corporation was the company that scored the best.

UK: Companies call for targets on low carbon power

A number of major businesses have called on the government to adopt a 2030 target for reduced carbon from the power sector. The current Chancellor of the Exchequer George Osborne has been hostile to such targets to date, attacking green policies as a burden on business.


Four emerging trends in corporate social responsibility

Author: Mallen Baker, dated 8 Oct 2012

By any count, the world is changing faster than ever before. Human numbers are growing faster, and the impact of our activities is being felt in more and more ways. This change has profound implications for business, and means that the world of CSR - or how businesses respond to society's expectations - is at the forefront of this change. So it's worth looking for what are the current trends and where are they heading.

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