US: Apple sets target to use renewable energy for all its needs - including its huge supply chain
Date: 11 May 2015
Apple, which currently meets a reported 87% of its direct energy use via renewable sources, has raised the bar out of sight with its statement that it aims to do the same for the energy emissions it doesn't directly own or control - those in its supply chain.
The company currently gets most of the energy used by its own facilities from solar, wind, biogas, fuel cells, geothermal and hydropower plants. But, as with most product-focused companies, the actual energy used in manufacturing is more or less entirely borne by suppliers, representing 60 times the power used by Apple directly.
Making the announcement, Apple chief executive Tim Cook acknowledged that the target would take years to meet, but said that it was important work that "has to happen."
The announcement came hot on the heels of its new partnership with WWF to protect up to a million acres of forests which provide the pulp for Apple products.
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